POPIA Notice
Last updated: 30 August 2026
This notice explains how Flow Agent processes personal information in line with the Protection of Personal Information Act, 2013 (POPIA). It sits alongside our Privacy Policy.
Responsible party
Flow Agent is the responsible party for the personal information we collect about you through our website, enquiries and client engagements.
Contact: hello@flowagent.co.za
Why we process personal information
- To respond to enquiries and provide our marketing services.
- To fulfil our contractual obligations to our clients.
- To meet legal, tax and record-keeping requirements.
- For our legitimate business interests, such as improving our website and services.
What we process
Typical categories include: contact details, business information, correspondence, information you share during our work together, and technical data collected via our website (see our Privacy Policy for details).
How we protect it
We apply reasonable technical and organisational safeguards to protect personal information, including access controls, secure hosting, and limiting who can access client data internally.
Sharing and cross-border transfers
Some of the tools we use to run our business (CRM, email, analytics, hosting, payment processors) may store data outside South Africa. We only use providers with appropriate safeguards.
Your rights under POPIA
- Access the personal information we hold about you.
- Ask us to correct or delete inaccurate or out-of-date information.
- Object to processing in certain circumstances.
- Withdraw consent where processing is based on consent.
- Lodge a complaint with the Information Regulator of South Africa.
To exercise any of these rights, email hello@flowagent.co.za.
Information Regulator
If you believe we've mishandled your personal information, you can contact the Information Regulator (South Africa) at inforegulator.org.za.